Simply 9 Stats About Mobile Marketing

August 22, 2017

1. 71% of total digital minutes are spent on a mobile device in the United States.

2. Sales prospects who are sent text messages convert at a rate 40% higher than any other form of communication.

3. 90% of text messages are read within 3 minutes.

4. Text messages have a 98% open rate (email has a 20% open rate).

5. Consumers who read reviews on a smartphone are 127% more likely to buy than those who read reviews on desktops.

6. 90% of time on mobile is spent in apps.

7. Average response time for feedback from customers is 6 minutes.

8. 73% of opted-in customers make a purchase because of receiving SMS product alerts.

9. 61% are more likely to contact a local business if they have a mobile optimized site.

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