Category Archive for "In the News"

SureCritic Welcomes Jacques daCosta as its New Vice President of Business Development

SureCritic is stoked to announce that Jacques daCosta has joined the organization as its new Vice President of Business Development. daCosta has over 20 years of experience in marketing, technology and customer service, and has led some of the automotive industry’s most innovative global programs. During his tenure as vice-president and general manager at Enprecis, J.D. Power and Honda Canada, daCosta worked cross-functionally in product development, quality, customer experience and data driven marketing. He also worked closely with global OEMs to help align business strategy with marketplace success. “On behalf of the SureCritic team, we’re thrilled about Jacques joining the…

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CBT NEWS: Hyundai embraces transparent online reviews with SureCritic

In November 2013, Hyundai Motor America and its dealer network announced they would publicly feature owner-generated ratings and reviews of their dealership service experience through SureCritic™, similar to a way a restaurant or movie is rated on-line. Since then, more than 96 percent of dealers enrolled and now actively monitor reviews. No other manufacturer provides the transparency of its dealership service facilities like Hyundai. Full Story: http://cbtnews.com/hyundai-embraces-transparent-online-reviews-with-surecritic/

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Automotive News: Online feedback resolves consumers’ complaints

Summary: Hyundai Motor America says online consumer reviews of dealership service operations are becoming more useful than traditional customer satisfaction surveys. The reason: Faster feedback enables dealerships to troubleshoot problems quickly and possibly retain dissatisfied customers tempted to switch dealerships, said Barry Ratzlaff, Hyundai executive director of Customer Connect, Blue Link and service business development. For the fulll article:  http://www.autonews.com/article/20131125/RETAIL03/311259960/hyundai-gets-swift-reviews

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Motley Fool: Hyundai Adopts Amazon Model for Auto Dealer Reviews

Hyundai Motor America is taking a bold step toward improving customer service. The company says it’s the first in the auto industry to feature public reviews of its dealers. The service is handled by SureCritic, which verifies that each reviewer is actually a customer. Full Article: http://www.fool.com/investing/general/2013/11/24/hyundai-adopts-amazon-model-for-auto-dealer-review.aspx  

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Detroit Press: Hyundai to publicly display customers’ dealership reviews

This article was originally posted at:  http://www.detroitnews.com/article/20131113/AUTO0104/311130120  authored by Karl Henkle Hyundai Motor America says it plans to publicly display customer ratings and reviews – whether good, bad or ugly – for all dealerships through online review site SureCritic in an effort to improve customer satisfaction. About half of Hyundai’s 820 U.S. dealers use the service, which the American arm of the South Korean automaker views as a challenger to J.D. Power & Associates’ annual customer service index. The site allows for near-instant customer-dealership dialogue. “Car owners tell us they have survey fatigue,” said John Krafcik, president and CEO, Hyundai…

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SureCritic contributes to high TrustScore on Judy’s Book

Judy’s Book, an online community where visitor find reviews and recommendations about local businesses recently launched its TrustScore® for reviews about businesses on it web site.  TrustScore lets site visitors gauge potential reliability of the reviews for each business. SureCritic, through its network, syndicates reviews to Judy’s Book and is pleased to announce that SureCritic reviews on Judy’s Book have been awarded the highest TrustScore available.  Because we verify customer status through the point of sale system, visitors to Judy’s Book who read a SureCritic syndicated review can be sure it was given by an actual customer of that business….

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FenderBender Highlights SureCritic in October 2011 Issue

The October 2011 issue of FenderBender summarizes the problem many Collision Shops, Independent Repair Facilities and Dealerships have with their current online presence.  Learn more about the problem and  how SureCritic has helped  them:     A new online review service brings credibility to customer feedback, helping shop owners improve customer service and protect their reputations.   In fact, only 14 percent of consumers trust advertising, according to a study conducted by National Automobile Dealers Association (NADA) University. What they do trust—near unanimously at a whopping 78 percent—is recommendations from their  peers. Read the full story – Reputation through Reviews [FenderBender.com]

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