Simply 9 Stats About Mobile Marketing
1. 71% of total digital minutes are spent on a mobile device in the United States.
2. Sales prospects who are sent text messages convert at a rate 40% higher than any other form of communication.
3. 90% of text messages are read within 3 minutes.
4. Text messages have a 98% open rate (email has a 20% open rate).
5. Consumers who read reviews on a smartphone are 127% more likely to buy than those who read reviews on desktops.
6. 90% of time on mobile is spent in apps.
7. Average response time for feedback from customers is 6 minutes.
8. 73% of opted-in customers make a purchase because of receiving SMS product alerts.
9. 61% are more likely to contact a local business if they have a mobile optimized site.