Category Archive for "Best Practices"

Product Update: Enhancement Notifications Are Here

Time and accountability; two of the most important factors when striving for excellence in customer satisfaction. It is our goal to make sure you have all the tools necessary to engage and communicate with your customers, and resolve your customer’s concerns in a real-time fashion. Providing real-time visibility is a critical component to any service platform. That’s why we’re excited to announce a major update to our alerting and notifications platform. What is it?   Similar to your how your iOS device interacts with apps, or your accounts on Facebook, Google+ and Twitter work, SureCritic now has real-time notification and…

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Industry First Low Score Diagnostics Now Available

We’ve recently launched Low Score Diagnostics as an added feature to our already industry-leading, verified customer ratings and reviews product. Low Score Diagnostics utilizes our new enterprise survey engine with our ratings and review platform to provide the best of both worlds. This private feedback channel allows businesses greater insight into why customers fall out of process resulting in a poor experience. An unhappy customer is happy to give more details with the intent that someone will read and take action on the issue. The customer can express himself or herself privately through a diagnostic survey tailored to the business….

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“I’m Happy” Should Be Enough

You know consumers are being asked on a pretty regular basis to give feedback. More succinctly, information about their experience at a business they recently patronized. Receiving an email request for feedback after a purchase of goods or services is no longer the exception. Whether it’s Amazon.com or Hotwire.com it’s something (as a consumer) we expect. Certainly, since content is the corner stone of SureCritic’s business, we support getting feedback from customers with one distinction; for SureCritic, “I’m Happy” is just fine with us! I am sure some of you are thinking, “well, of course it is, why wouldn’t it be?” and then…

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Is Your Website Promoting Your Competition?

I’ve been in the technology business for close to a couple decades, and on a pretty frequent basis I’m quite amazed what solutions we once had to build, are now readily available to us (and usually reasonably priced).  Then there is the other side, where I’m amazed that something could still exist with all the knowledge on industry blogs and social media.  Even more frustrating, is people and companies pushing bad product and bad advice as a business solution. You would have thought I had a time machine preset to 2009 stumbling across the page from an auto dealership below…

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Beta Testers – We want you!

Are you currently a SureCritic customer? We are currently doing a public beta and could use from a few more beta testers. This is a great way to learn about what we are up to and get early access to new features. If you are interested in learning more, just DM us on Twitter or Facebook or send us an email at info@surecritic.com  

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New Feature: Send Response Emails from SureCritic

You may have noticed a new feature if you are responding to reviews on a regular basis.  Now you have the option to send an email to the reviewer directly from your SureCritic Admin.  This option will send the response to the reviewer and provide you a copy as well.   This feature removes the step of having to email separately from responding.   It should help speed things up . After you select the checkbox and hit  “Save Comment”,  the email is sent. If you review your response history and  see the email icon, that means that SureCritic has sent an…

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Enterprise View – Insight into All Locations

Do you manage more than one location or rooftop?    SureCritic Enterprise View will now allow you to see and compare all your locations in a single page. Enterprise View will allow you to accomplish the following: View and compare which locations are your best performers Monitor low scores reviews and responses to those low scores. See review counts and when the last  review came in. If you already have access to multiple SureCritic pages from a single login, you will see these new features on your next login, if you have not already seen them.   If you manage…

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Social Engage – An easy way to increase reviews on Google Places

Our elves have been hard at work this season continuing to add new features and shaping SureCritic into an industry leading technology platform for Reputation Management and Social Engagement.    In the season of giving, we are happy to let you know that SureCritic- Social Engage is LIVE and available for your immediate use at no additional cost to you…  Yes, it’s a free upgrade to the current product offering! Lost you at “Free”?… Let’s restart…  Your business needs more customer reviews, more reviews on SureCritic and more reviews on Google Places, you also need more Facebook Likes and more…

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ReScore: Your Road to Redemption

I recently read with shock and amazement about a 22-year-old man who just decided to go back to high school. Oh it wasn’t that simple, according to the article it certainly took some planning.  And no, it wasn’t one of those feel good, made for TV movie kind of stories. He changed his name and claimed he was 15 years old.  Standing  6’5” and all of 220 pounds, this “kid” was doing 360 degree slam dunks! He was a basketball prodigy by all accounts.  Alas, somebody recognized him and now he’s sitting in jail awaiting trial on a litany of…

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How to Respond to Negative Reviews

We hear this all the time, “I can’t believe someone wrote a negative review about us.  Can you remove it?  ”, or “Should we ask our customers to post good reviews to Google Places and Yelp so the bad one goes away?”    While there have always been rumors of how to remove negative yelp reviews, negative feedback about your business is not going away.     Very few, if any businesses are perfect.   If you get a negative review on any of these consumer reviews sites, including SureCritic, we recommend you do the following. 1.  Act Quickly, not Emotionally – Worst case scenario-…

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