Painless is Not Just a Medical Term

How Reviews Can Ease Your Pain Whether you have found yourself in a rut or just looking for a nudge in the right direction, reviews have plenty of data behind its success. You may find yourself wondering if you’re on the right path or if you are making the right business decisions. Maybe you already have multiple review site accounts, maybe you don’t, either way we are here with relief. Yes, it is guaranteed reviews will ease your pain. Any constructive feedback is helpful. Reviews are honest evaluations of your business without prejudice (okay, sometimes there’s prejudice but you already…

Read More

Reviews, Neutrality, & BBQ Sauce

Need more guidance? We’re here for you! SureCritic will always have your back and never leave you hanging. By now we have learned how to respond to negative and positive reviews. Continuing with SureCritic schooling, here is how to respond to neutral reviews. You know, those reviews where they aren’t through the moon but also aren’t on a rampage? Yeah, those toughies. How to Respond to Neutral Reviews Show your gratitude Always, always thank the reviewer for taking the time to give any feedback at all. There is a small percentage of customers that will find time to leave a…

Read More

Simply 9 Stats About Mobile Marketing

1. 71% of total digital minutes are spent on a mobile device in the United States. 2. Sales prospects who are sent text messages convert at a rate 40% higher than any other form of communication. 3. 90% of text messages are read within 3 minutes. 4. Text messages have a 98% open rate (email has a 20% open rate). 5. Consumers who read reviews on a smartphone are 127% more likely to buy than those who read reviews on desktops. 6. 90% of time on mobile is spent in apps. 7. Average response time for feedback from customers is…

Read More

5 Reasons Tourists Love Reviews

Whether it is to the next city over or across the country, tourists rely heavily on reviews to have the best experience possible. Not to mention receive elite service if they have a hiccup in their plans! Act like a local I don’t know about you, but when I go somewhere new, I want the “local experience” I can go to Chipotle at home, I want the real (insert city) deal. I want the best pizza in New York or Chicago. Not the $5 deal from Little Caesar’s. Reviews help tourists find the best location for that “local” feel. With…

Read More

The Worst Advice We’ve Ever Heard About SEO

The internet is stuffed with information about just about anything you are remotely interested in! Some of it is bogus, some of it is factual. When it comes to SEO, everyone seems to have their own opinion. We went ahead and weeded out the worst advice we came across regarding SEO, all for you! Neglecting the Locals A business that is serving customers within a certain region, must not forget about their community! Your home expanse is where majority of your customers are coming from. Make sure you utilize area-specific keywords when optimizing your SEO for your target market. Overlooking…

Read More

How to Solicit Reviews – Part 2

In part one of this blog series, we discussed soliciting reviews and different opinions on the topic. Though, other companies may not recommend it, soliciting reviews can be an extremely useful tool for your business if done correctly. How to solicit reviews correctly and generate more reviews Ask EVERYONE to review, good, bad, ugly – Businesses often shy away from negative reviews when in actuality they can be one of the most powerful tools for your business. Showing a beginning, middle and end to negative reviews creates a concerned story of dedication and resolution. Share your reviews – Display those stories…

Read More

Have You Ever Been Caught Soliciting?

Of course we’re talking about “soliciting reviews” and we’re not quite sure why it has such a bad reputation. We hear it over and over, you should not solicit reviews. And if you do, the big, bad wolf, with a primarily red website will filter your reviews if they suspect solicitation. In fact one such website that doesn’t allow it, only recommends about 70% of reviews left on their site. Yes, you read that correctly 70%. Said differently, 30% of your customers opinions are not getting the attention they deserve. Because some other sites can’t verify a customer’s experience, your business…

Read More

6 Guidelines for Replying to Positive Reviews

The people have spoken! Our 8 Rules for Replying to Reviews was so popular customers are asking for more and we are happy to oblige! The previous blog mainly focused on how to respond to negative reviews, but in true SureCritic fashion, we cannot forget about all the other types of reviews! The following is a list on how to respond to positive reviews. Yes, there are some good tips to pick up for cheerful reviews as well! 1. Reinforce the positives Thank the customer for taking the time to leave a review and highlight their personal experience. Tailoring your response…

Read More

How to Add SureCritic Reviews on Facebook

Ahhh good ol’ social media. Can’t go a day without it! It helps you connect to your customers and learn a lot about them! Social media is also a game changer in the SEO world as your network shares their reviews. Do you want to take it a step further? You have your best practices down pat; your page has never looked better… what’s missing? I know! You can display your SureCritic customer reviews on your Facebook page. Mind. Blown. Now you can enrich the content of your Facebook Page by adding the SureCritic Reviews, Facebook App. If your business currently has a…

Read More

The Only SEO List You Need

What is even on page two of Google? Narnia? The truth about Tupac’s death? The Loch Ness monster? Who knows! Either way, page two is an extremely rare place for people to visit. If you want to put a number to the fact, less than 5% of traffic navigate to page two and the numbers dwindle from there. To keep your company from the back hole that is page two, keep this list handy. What helps my SEO? Your company’s online reviews. Online users talking about your business gets the word out there faster! Consistent, new content. Reviews and social media…

Read More